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Data Driven Marketing: The Future of Marketing in 2024
Marketing has evolved significantly over the years, and with the rise of digital technologies, the field is continuing to change. One of the most significant shifts in marketing is the shift towards data driven marketing. In the past, marketing was often based on intuition and personal experience. However, with the advent of digital technologies, marketers now have access to vast.. Read more
Effective Strategies for Lowering Customer Acquisition Cost in 2024
Customer Acquisition Cost (CAC) is a crucial metric for businesses to measure and understand. It represents the amount of money a company spends to acquire a new customer and can have a significant impact on the overall success of a business. In this piece, we’ll learn how to reduce the cost of acquiring customers in 2023. Customer Acquisition Cost, or CAC,.. Read more